Archive for the ‘Ad Geniuses’ Category

Cereal Slogans

By Pake Shlake Band

It’s Grrrrrrrame Time!
Shlakes are for kids?
Cooookie Crisp?

Last Week’s Winner

Last Wednesday, the Yankees won the World Series, so last Friday we played the PSB Original Game, Headliners, where you had to think of a clever headline chronicling the World Series victory.

Sam gave us a lot of responses. We particularly liked “Godzilla Defeats Mothra!” But, since Chump Utley’s nickname is not, in fact, Mothra, Sam doesn’t win.

Joey Bag of Donuts gave a shout out to the Hairston family, but since Jerry Hairston Jr. isn’t really that good, and we have no evidence that Jerry Hairston III even exists, Joey can’t win. Sorry!

But this week’s winner is Mama Meg, as her headline accurately summarized the sentiment of many people around the country, especially most Nats fans: “Baseball Season Finally Over!” Well done, Meg! You should work for a newspaper. A cynical newspaper.

This Week’s Game

This week, Johnny poked fun at cereals aimed at adults, saying all cereals should have a cute cartoon character hawking their product. But, as Johnny mentioned, the mascot is not always a character in upstanding character. So, we thought we would change this up and combine two of our games into one. We mashed up the PSB Original Games Bests and Worsts and Ad Geniuses to get this game:

Come up with an ad campaign that features the worst cartoon character for a cereal.

Ours is this: A cereal called Sugary Spartans has a Greek man named Diabetes selling the product.

You?


Soapy Slogans

By Pake Shlake Band

Once upon a Game Time

Last Week’s Winner

We played the PSB Original Game Bests and Worsts last week, where you had to think of the worst excuse for not doing your homework. We had a lot of bad excuses, but only one can win, so let’s take a look.

Mama Meg said she didn’t do her homework because she was working on the extra credit instead. Well, that’s pretty bad, but she is still doing schoolwork, so it could be worse.

Luca said he can’t start his homework until he finishes his summer reading. That’s a bad excuse, but he loses for the same reason as Meg. Schoolwork of any kind is frowned upon here at the Pake Shlake Band.

Lorenzo couldn’t complete his homework since he was honoring Michael Jackson’s passing. That is a bad excuse, but only because Michael Jackson died like a month ago. In general, a moment of silence to commemorate heroes is commendable. So, Lorenzo’s answer doesn’t win.

Now, without further ado, the winner is KJ! Yes, a newcomer to shlake.com wins for the answer, “No time for homework. Spent all week trying to come up with clever slogan for imaginary board game about horses.” Spending too much time on shlake.com instead of doing homework? That is, indeed, a horrible excuse. Congratulations, KJ!

This Week’s Game

Earlier in the week, Mike said that clothes should be made out of soap. Well, that sounds like a pretty dumb idea, but that’s never stopped Americans from buying into it anyway. All it needs is a clever ad campaign. So, we think it’s time for another edition of the PSB Original Game, Ad Geniuses.

Come up with an ad slogan for shirts made entirely out of soap.

Here’s our pitch:

Soap Shirts – With shirts like these, who needs deodorant?

OK, now it’s your turn. Post your ideas in the comments, and maybe you will be the brains behind the new biggest thing in fashion. But, don’t count on it.


Nod It Up

By Pake Shlake Band

When I say Hillshire you say Farm. Hillshire! Farm! Game Time!

Last Week’s Winner

Last week, we played a new game, an as-yet-unnamed game, about coming up with a slogan for the fictitious product, “Ironic Twist”. We had a bunch of answers, and now it’s time for us to pick them apart.

Sam for the third straight week gave us lots of answers close to the deadline, and for the third straight week, we at the Pake Shlake Band cannot reward such procrastination. Well for the second straight week at least. Looks like we did let him win for his Lowell inspired headline. But there was no Lowell to save him today – he loses!

Tony, Nick and Joey had some good answers, but instead of giving us the ad slogan, they gave us more of a commercial sometimes with narrator included. So we don’t think they should win. But maybe that could be another game. Come up with the best narrator to read the commercial of a fictitious product that you come up with. Kinda long name for a game.

Anyway, that leaves Lorenzo. Lorenzo should be thankful for the Process of Elimination. It made him our winner! (But his answer was good too.) Lorenzo said Ironic Twist is just plain tonic water, and the slogan is “Expecting something else? Why do you think we call it Ironic Twist?” Nice slogan, nice winner, nice process of elimination. Nice dog.

This Week’s Game

And now we’re going to keep the fun right where it belongs – in the advertising agency. The yet-to-be-named game has now taken upon a name of its own: Ad Geniuses. Or should we say the PSB Original Game Ad Geniuses? It’s not a PSB Original until we say PSB Original before it.

We’re gonna make it a little easier for you though. This time – and maybe from now on – we’ll give you the name of the fictitious product, and we’ll also explain what it is. All you have to do is come up with the slogan.

Here’s this week’s fictitious product:
A Wink and a Nod – a board game targeted at horse lovers

Ooh! Sounds like a fun game. Here’s our answer:

A Wink and a Nod: Blind Horse Not Included

Toccate.


Ironic Twist

By Pake Shlake Band

Many a tear have to fall (do-do-do-do) but it’s all (do-do-do-do) in the Game Time.

Last Week’s Winner

We had a double dose of Headliners last week, where you the choice of two articles to create a headline for. One was about the passing of Les Paul, the other was about the passing of third-string quarterback Colt Brennan. Let’s review the responses.

Sam was again the midnight responder, submitting two answers. With respect to the Redskins article, he gave the headline: “Ravens to Redskins: Nevermore.” It was okay, but we thought it would have been more clever if it has said “Never score,” because that rhymes and the Redskins were in fact shut out. His “Les Paul: Guitar Hero” answer was very clever, and probably would have won, except we chastised him last week for his late responses, and we felt we couldn’t continue to reward his procrastination. At least not two weeks in a row. So, Sam loses on both counts.

Next, Tony gave the double answer, “Les Paul is dead, so are Redskins playoff hopes.” This was good, but we thought it couldn’t win, because what newspaper would put those two topics in the same article? the Washington Post hasn’t condensed that much. So, Tony loses.

Then who wins? Well, it’s Luca, for his response, “Les is No More.” Short and sweet. Except, not that sweet since it’s making light of someone’s death. But, that’s fine with us. Good work, Luca!

This Week’s Game

For this week’s game, we are going to change it up a bit. Earlier in the week, Mike pulled the ol’ ironic twist on us, and then mentioned that Ironic Twist is a good product name. So, here is this week’s game:

Come up with an advertising slogan for “Ironic Twist.”

Now, here is our ironic twist, the product “Ironic Twist” can be anything. That’s right, you get to decide what the product is and how to market it. How fun! Here’s our answer:

Ironic Twist: Scoop It, Twist It, Trash It. Who’s the Master? Ironic.

See? In this case, Ironic Twist was a pooper scooper. Your turn.